J10 & Co.

Executive-Led Technology Advisory

Technology Strategy.
Executive Leadership.
Real-World Execution.

J10 & Co. helps organizations make better technology decisions, execute complex initiatives, and turn technology investments into measurable business results.

An empty upscale dining room after service, with a point-of-sale tablet and folded linens on a polished wood bar.

What we do

Leadership, strategy, and execution, from one advisor.

  • Executive Technology Leadership

    Fractional CIO and executive advisory from a leader who has run enterprise technology, budgets, and teams.

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  • Strategy and Transformation

    Practical strategies, assessments, and roadmaps tied to your business objectives, including M&A technology planning.

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  • Data, AI, and Modernization

    Enterprise data strategy, AI adoption planning, and modernization of the platforms your operations depend on.

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Industries

Built for businesses where technology meets the guest.

  • Restaurants & Foodservice
  • Entertainment & Attractions
  • Hotels & Hospitality
  • Multi-Location & Franchise
  • Other Industries
See how we work in each industry →

Our approach

Technology creates the most value when it is built in partnership with every part of the business.

We work alongside finance, operations, guest experience, and leadership teams, so every technology decision is tied to a business result someone is accountable for.

Joe Tenczar, founder of J10 & Co.

Founder

Joe Tenczar

Founder, J10 & Co.

Joe has spent more than twenty years leading technology and strategy for hospitality, restaurant, and entertainment brands, including senior executive roles at Hard Rock International and Sonny's Franchise Company. He also co-founded Restaurant CIOs.

2026 Florida CIO of the Year, ORBIE Award recipient
Read Joe's background →

Ready to define your technology priorities?

Let's Talk